The top 7 reasons why luxury apartments in Johannesburg are so desirable

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Whether you prefer to rent or buy, apartment living has exploded in popularity in recent years, especially within major urban settings. In fact, according to the latest estate ratings report released by global research group New World Wealth, luxury apartments are the best-performing residential segment in South Africa. Johannesburg is a great example of the popularity of this residential trend, with its luxury property market taking a positive turn in the last couple of months and bucking the trend seen in other major urban centres across the country.

Considering the multitude of benefits luxury apartment living offers, this phenomenon is no wonder. Here are some of the top reasons why luxury apartments are so sought after in the greater Johannesburg area:

1. Luxury means luxury

With a steady supply of new developments entering the market, developers have been going out of their way to create luxury living apartments in Johannesburg that stand out from the crowd. From modern finishes to added creature comforts, from eco-friendly amenities to convenient added-value services, you pick your desired additions, and there is bound to be a property that meets your expectations.

2. Relaxed living

Your home is your sanctuary. A place where you want to feel safe and relax. So, it is no wonder that safety is one of the main considerations for property buyers. Luxury apartments in Johannesburg tend to have extensive 24-hour security measures and well-managed access control features to ensure that residents can enjoy peace of mind and convenient lock-up-and-go living arrangements.

3. Low maintenance

While the idea of tending to a garden or doing home DIY appeal to some, it does not mean that all of us have the time or interest to tackle these activities. Luxury apartments in Johannesburg give you the space to live comfortably without having to spend an exorbitant amount of time or energy on maintenance. Most complexes that do offer outside spaces also include maintenance as part of the arrangement.

4. Convenience is key

The current trend in urban living is convenience through proximity. New developments are often designed to cater for mixed-use. Many new buildings in Johannesburg house a mix of apartments, offices, and retail offerings. This allows you to live, work, play, and shop all in your neighbourhood, or even building in some cases.

5. Your home, your choice

As the largest city in South Africa – and one of the 50 largest urban areas globally – Johannesburg offers a lot of variety. From leafy, affluent suburbs like Houghton to the modern cityscape of Sandton and the original central business district, there are luxury apartments available in a myriad of urban environments to suit every taste and lifestyle.

6. The economic hub of South Africa

One of the reasons for the prevalence and popularity of luxury apartments in the Johannesburg CBD and adjacent Sandton is that this is where the economic heart of the country resides. Many national and global companies have their regional headquarters here, and it is without a doubt the place to be for business people across all industries.

7. Round-the-clock access to first-class entertainment

The city is definitely not all work and no play. While always known for its vibrant atmosphere and friendly people, Johannesburg has also experienced a cultural renaissance over the last couple of years. From chic nightclubs to big brand shopping, live music, theatre, to fine dining, it is all here.

It is time you find your place in the City of Gold. Start browsing our outstanding portfolio of luxury apartments for sale or to rent in Johannesburg now, or contact one of our expert agents at Fine & Country South Africa to discuss your wants and needs. We will help you find the perfect home.